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Ferrari Tailor Made
Ferrari Tailor-Made is the exclusive new personalisation programme from Maranello developed specifically for clients wishing to create a truly bespoke car that will be a clear expression of their own unique personalities and tastes.
The Tailor-Made programme continues a longstanding Maranello tradition which began in the 1950s and 60s, a time when clients personalised their cars as a matter of course and enjoyed huge freedom when it came to materials, colours and finish.
The result was genuinely unique cars tailored to suit the desires of each individual owner.
That prestigious past has now been revived through a programme that permits owners to specify every last detail of their Ferrari, from the exterior livery colour to the cabin trim, via a completely unprecedented choice of finishes, accessories, materials, treatments and colours.
All of which are the fruit of the ongoing research and development by the Ferrari Styling Centre, taking inspiration from the company’s core values of innovation, elegance and passion.
